Emma Morris

As Head of Marketing and Buying, Emma is committed to driving growth, fostering strategic partnerships, and ensuring that Abacus continues to exceed customer expectations. Her

passion for excellence, coupled with her dedication to staying ahead of industry trends, positions Abacus as a leader in the competitive landscape of the bathroom and wetrooms

market. With over a decade of industry expertise spanning retail, manufacturing, and distribution, Emma offers a unique and insightful perspective on product development and distribution strategies.

Emma’s role at Abacus is pivotal in ensuring that our product ranges stay ahead of the curve. By working closely with our esteemed partners, she facilitates the seamless integration of the latest products into their ranges, all while ensuring that they align with the evolving needs and preferences of their customers. Emma's dedication to excellence and innovation drives Abacus' mission to deliver unparalleled value and satisfaction to our clientele.